Account types

Account type features and how to create a new user

Nived Lal avatar
Written by Nived Lal
Updated over a week ago

Last Updated: July, 2023

You can access your in-house bidder by using 2 types of accounts: an enterprise account and advertiser account. 

Enterprise account

  • This account type allows users to create and manage multiple advertisers within the in-house bidder system

  • Users with an Enterprise account have the ability to set up billing types and prices for the advertisers

  • The Enterprise account facilitates enterprise margin calculation across all the associated advertisers

Advertiser account

An Advertiser account is a sub account of an Enterprise account. This account type can run multiple apps. As an advertiser account admin you can create 3 types of users:

  • Analyst: Users with this role are limited to using reports generated by the system. They do not have the ability to create, edit, or run campaigns

  • Account manager: This user type can access reports and also has the capability to create, edit, and run campaigns. However, they are restricted from creating new users within the Advertiser account

  • Account admin: Account admins have full access to all features within the Advertiser account. They can create new users and have complete control over the account's functionalities.

Create a new user

Watch the following video on how to create a new user under your Advertiser account

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