This section will guide you through the intricacies of algorithmic optimization, creative refinement, and strategic decision-making essentials
By Sachin and 1 other2 authors7 articles
CPM Algorithm DocumentationGet familiar with Kayzen CPM algorithm.
CPC Algorithm DocumentationGet familiar with Kayzen CPC algorithm.
CPI Algorithm DocumentationGet familiar with Kayzen CPI algorithm.
Conversion ObjectInstruction on how to create Conversion Object
Creative OptimizationThis article will help you create ad creatives specifically for programmatic, test, optimise, and get the best ROI out of them.
Creative A/B TestingThis document will guide you on how to select the best performing creative for your campaign based on A/B testing.
Creative and conversion testingThis article shows how to set up an e2e test of your ads to make sure they render correctly, to complete test install and conversion.